We all know that content is king. We’ve heard it many times over. The fact that this phrase is overused doesn’t make it less valid. But in a sea of noise and oodles of poor video content, increasing emphasis is now correctly being placed on content relevance. So let’s not ‘dethrone’ content just yet – but just like the rest of us, content has a boss.
In order to be a true global provider of online news in an ever-evolving landscape, you need certain qualities:
As the world’s news providers adapt to the changes brought about by social media and evolving consumption habits, reliable and trusted sources of news content who deliver quality, up-to-the-minute reporting are becoming invaluable.
Planning your video strategy around seasonal themes can make a significant impact on the success of your publication. Here are three key reasons why employing a seasonal video content strategy delivers results.
Over the past two weeks Yahoo has showcased a total of 55 online web series, Maker Studios announced 200 new shows are underway and AOL and the Huffington Post boasted a further 20 new show titles – and these were only three of the 30+ companies hosting NewFronts 2015! So what does this mean for the online video industry as a whole?