Think content is the only monarch in marketing? Thing again. Adding value and relevance beyond any piece of content is central to any successful video marketing strategy. This week’s blog post was written by our very own Sean McTiernan, who leads our content curation team in VideoElephant’s Dublin office. read more
Sean McTiernanCuration: Unlocking the Value of Online Video Content
It’s clear to anyone even vaguely interested in the evolution of the Internet, that video is fast becoming one of the strongest pillars of successful online publishing.
The portents are there. For example, Vine was the fastest growing mobile app of the year, and according to IHS, the number of Internet connected video devices will exceed the world’s population by 2017. It’s clear that web publishers with text and image based sites simply won’t survive in the current climate.
Here’s a few of tips on how to make sure your website doesn’t get lost at sea.