VideoElephant Blog

Why Editorial Teams Should Have (& Feel Empowered to Hit) Video Goals

Posted by Chelsea Huang on May 18, 2020 3:58:20 PM

Through recent years, video KPIs have descended on newsrooms, mostly driven by higher CPMs, increased ad inventory and user engagement, dwell time, etc. 

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Topics: video library, digital ad spend, video aggregator, digital media, digital publishing, digital video strategy

Make the Most of Your Digital Video Strategy: How digital publishers can get the biggest bang for their buck

Posted by Chelsea Huang on Apr 27, 2020 6:10:00 PM

There are many great reasons why digital publishers should invest in video - contextual video content can increase user engagement and dwell time, more video placements equal new inventory, and video CPMs are consistently higher than display.

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Topics: Video Content, video licensing, video, digital video strategy

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VideoElephant is a video content library that provides top range, brand-safe premium video to online web publishers and advertisers worldwide. We work directly with world leading content creators such as Fox News, Euronews, and Bloomberg. The VideoElephant library contains over 1 million videos with over 2,000 new videos added each day. We cover a wide variety of topics to meet the growing need for video content.

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