Today we’re going to discuss how to increase views and how to drive traffic back to your own site with 5 simple steps. If you’ve ever struggled to get views on a video or post, hopefully this will give you some great insights into how you can improve engagement.
Too often, marketers ignore video promotion as a method to beat the competition in website search results. However, video has several advantages for website promotion including:
- Low competition;
- Links to videos stand out sharply against the standard text links;
- Utilising video is not as difficult or expensive as it is typically perceived (we discussed this previously);
- Video links are increasingly popular among users and frequently shared.