VideoElephant Blog

Top 5 Video Content Tagging Do's and Don'ts

Posted by Sean McTiernan on May 8, 2018 5:00:33 PM

Modern media companies searching for organic and referral traffic are more reliant on tagging than ever before. Effective tagging is now the foundation of quality assurance for many search solutions & discovery algorithms.

As we know, third-party search/discovery and social distribution channels are driving more traffic than the majority of sources today. When you take the average of all the statistics floating about and factor in conjecture, that statement is proving to be accurate – and will continue to be for some time into the future.

If video content is the anchor for the onsite consumption and the lifeblood of premium monetization for the growing majority of websites, tagging is the backbone of content discovery/search and key for AI-based personalization and curation. However, AI solutions are only as good as the raw material you provide it, and this is where the human touch is essential.

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Topics: Insights, Tags

VideoElephant Insights

Posted by Elena Khrabrostina Murray on Apr 30, 2018 3:30:02 PM

At VideoElephant our goal is to help you reach your full video potential. We have learned a lot about video content over the years and we would like to share our knowledge with you!

To this end, we are launching VideoElephant Insights.  

VideoElephant Insights is a 10 part series of blog posts designed to help both content users and content providers achieve more from their video content strategies. The series will couple together best practice from the industry along with our extensive experience to help you with some of the challenges there are to succeeding with video today.

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Topics: Insights, Video Content

Video Content Platform

VideoElephant is a video content library that provides top range, brand-safe premium video to online web publishers and advertisers worldwide. We work directly with world leading content creators such as Fox News, Euronews, and Bloomberg. The VideoElephant library contains over 1 million videos with over 2,000 new videos added each day. We cover a wide variety of topics to meet the growing need for video content.

What we offer:

  • Premium Video Content
  • Playlist Curation
  • Flexible Delivery
  • Tech & Platform Agnostic.

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